Absolut x Olly Alexander 70cl Limited Edition

Singer songwriter and social advocate Olly Alexander is the most recent artist to design a limited-edition bottle wrap for Absolut's iconic bottle, in celebration of the brand's latest 'Born To Mix' campaign in the UK.

Absolut believe that whether it is drinks, ideas or people, life is better when we mix things up because were all Born To Mix - so commisioned Olly to interpret this creative through design. Olly's original hand drawn artwork has been digitally crafted and signed to perfectly fit the bottle shape. His design is inspired by the origins of mixing, with the Earth's elements and minerals coming together to form beautiful crystals growing from the ground. The blue and orange colour tones reflect water, air and fire, and mirror Olly's vibrant personality.

The bottle inside the wrap is Absolut Original 70cl and makes the perfect collectable gift this festive season.